Re-skin a mobile application with a large audience, while maintaining the same structure app familiar to actual users, was the biggest challenge.
Starting with the brand identity, respecting the colors of Unilabs, we took one of the most proprietary and recognizable elements of the brand, and with it we started the process of digital transformation and brand communication.
design and art
Specially designed to be a facilitator for more advanced age groups, the content segmentation was structured through the use of bright colours, iconography and micro-animations.
The new Unilabs digital application has a “look&feel” and a totally renewed experience, where the customer can access a set of functionalities and useful information, quickly, conveniently and safely.